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20/07/2018 11:51 AM
Jordan
 
2/8/2018

 Zain as the Diamond Sponsor of "Mobile Innovation Summit 2018"



Under the patronage of Her Royal Highness Princess Reem Ali


Under the patronage of Her Royal Highness Princess Reem Ali, the "Mobile Innovation Summit 2018" was held on Wednesday, February 7th. Zain is the Diamond Sponsor of the summit held at the Intercontinental Hotel Amman. A leading brand of smartphones and technology leaders worldwide.
During the summit, more than 200 industry professionals and senior executives held executive and executive positions at a number of companies and institutions to discuss the role of mobile phones in driving the development of the digital marketing sector. The summit agenda included presentations, valuable side conversations, as well as some rich talk sessions among senior speakers.
Yousuf Abu Mutawe ,Zain Jordan Chief Operating Officer, participated in the opening ceremony of the Summit. Mr. Mutawe pointed to the importance of digital marketing through applications available through smart phones. He referred to the Zain Cash service, which represents the mobile e-wallet via mobile phones Launched by Zain, through which the company facilitates the transactions of its daily financial customers in various fields. Zain Cash, an innovative solution for the optimal and secure use of financial transactions to implement the concept of digital marketing, has been highlighted as Zain Cash features meet the growing demand for digital shopping through smartphones.
The Summit aims to help marketers to better understand the trends of the sector, inspire innovative thinking patterns, and enhance their response to future opportunities and challenges in mobile marketing and smart phone payment. The innovative mobile marketing summit is helping to enhance communication and access to inspiring insights and insights from leading global brands and executives in the advertising and marketing industry.


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